Resources
Glossary for the answer engine era.
Short, useful definitions written to be cited, shared, and used inside real implementation conversations.
AI Engine Optimization (AEO)
The practice of improving how well your brand is understood, cited, and recommended inside AI-generated answers.
AI Visibility Score
A summary score that estimates how prepared a site is to be surfaced in answer engines based on structural and content signals.
Brand Share
The percentage of target prompts where your brand appears relative to the competitive set being tracked.
Topic Coverage
A measure of how thoroughly your site addresses the high-intent questions and themes buyers ask AI tools.
Mention Consistency
How reliably your brand appears across different AI engines and prompt variations instead of only showing up sporadically.
Competitive Share
A comparative view of how often competitors are surfaced instead of your brand across the same prompt set.
Citation Analysis
The process of examining which pages, sources, and competitors answer engines rely on when forming recommendations.
AI Answer Engines
Tools such as ChatGPT, Claude, Perplexity, Gemini, and Google AI experiences that synthesize answers instead of only returning links.
Structured Data / Schema
Machine-readable page markup that helps systems understand entities, services, FAQs, articles, and relationships on a site.
FAQ JSON-LD
Schema markup that turns a page’s questions and answers into a structured FAQPage entity that machines can parse cleanly.